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Hadeel Reda is a successful independent producer who, prior to joining Forrest Films, ran Purple Pictures, a film financing and production company she founded in 2004. Among the many films Reda executive produced are 16 BLOCKS starring Bruce Willis and directed by Richard Donner; the number one U.S. box office hit HEARTBREAKERS, starring Sigourney Weaver and Gene Hackman; the comedy SCORCHED starring Woody Harrelson and John Cleese; Joel Silver’s actioner JANE DOE, starring Teri Hatcher; and THE HOTTIE AND THE NOTTIE, a romantic comedy starring Paris Hilton and Joel David Moore.

Formerly CEO of Winchester Films, Inc., which Reda founded in 1998 as the L.A. division of the UK publicly-traded Winchester Entertainment, plc., Reda established innovative film financing structures, produced commercial films, oversaw sales for Winchester Film and Television Sales, and created overall partnerships with major production companies including The Donners’ Company (director Richard Donner and producer Lauren Shuler-Donner), Wind Dancer Production Group (WHAT WOMEN WANT) and Chuck Gordon (DIE HARD).

Prior to Winchester, Reda spent four years as an executive at The Walt Disney Company, where she got her start in development and moved up to a senior position in the International Division for Disney’s feature films, Buena Vista International. Reda was part of the initial team setting up distribution and marketing in Europe and oversaw the international marketing campaigns for THE LION KING, POCAHANTAS and Tim Burton’s THE NIGHTMARE BEFORE CHRISTMAS, among others.

Click here to listen to our interview with Hadeel.